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American heritage tennis brand, K-Swiss, has named Arnold de Bruin as its new sales manager EMEA, effectively immediately.

With more than a decade of experience, Bruin brings a wealth of expertise to the K-Swiss brand, where he will be challenged to analyse the current business and maximise future opportunities, widen distribution channels across Europe, and help launch a heritage inspired apparel collection for a 2018 release.

“We are pleased to welcome Arnold to the K-Swiss team, he has a great relationships within the industry and an in-depth knowledge of the European retail landscape,” says Bart Verdoorn, brand director EMEA. “We feel that his invaluable experience will help as we grow the K-Swiss brand.”

 


 

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